As I sit down to reflect on this past year, my heart is full of gratitude and pride for everything we’ve accomplished at Falco Creative Media in 2024. It’s been a whirlwind, to say the least—one filled with growth, milestones, and more than a few moments of “Wow, did we really just do that?”

Thanks to my on-air experience, I’m not just behind the camera—I’m also a pro at coaching people on how to look, sound, and feel their best on screen. I know exactly how to guide you through the shoot, whether you're nervous about your first interview or unsure of how to hit your mark. No one wants to look like a deer in headlights, and I’m here to make sure that doesn't happen. I can offer direction, calm nerves, and make sure your personality shines through!

As 2024 winds down, I find myself reflecting on what has been one of the busiest and most rewarding years of my career as a videographer. This year, Falco Creative Media reached an incredible milestone: 100 video shoots completed in just 11 months. That’s 100 unique opportunities to tell compelling stories, partner with amazing businesses, and bring creative visions to life through the power of video marketing.

Each project has reinforced why video marketing is such an essential tool for businesses today. From promotional videos that elevate brand awareness to behind-the-scenes content that builds authenticity, every shoot is a chance to help my clients connect with their audience in meaningful ways.

At Falco Creative Media, our team is our strength. Today, we’re excited to spotlight Molly, who has been an invaluable part of our journey. We sat down with her to learn more about her experience with FCM and what makes her tick.

Life as a business owner and a mom of three isn’t about achieving a perfect balance—it's more like juggling a collection of glass balls, where each day demands its own set of priorities. Managing Falco Creative Media while raising my three energetic boys requires a constant reevaluation of what needs my attention most. Here’s a candid look at how I navigate these daily decisions and why family always comes first, even if it means letting some things go.

As we all know, videos have become a highly effective way to engage with audiences. But, to truly make an impact and connect with your audience, it's essential to optimize your videos. In this blog post, we'll explore 3 simple ways to maximize your videos on different social media platforms.