100 Video Shoots in 2024: A Milestone to Remember

As 2024 winds down, I find myself reflecting on what has been one of the busiest and most rewarding years of my career as a videographer. This year, Falco Creative Media hit an incredible milestone: 100 video shoots in 11 months. One hundred opportunities to tell unique stories, work with amazing people, and bring visions to life.

When I first started this journey, I never imagined it would grow into what it is today. What began as a dream has turned into a thriving video marketing business that allows me to connect with incredible clients across so many industries. From real estate to retail, nonprofits to restaurants, education to events, I’ve had the privilege of capturing moments and messages that matter. This diversity keeps my work fresh and exciting, and it’s one of the many reasons I love what I do.

The truth is, I thrive on being busy. The chaos of packed schedules and tight deadlines (thanks to my sports reporting days) is where I feel most alive. Each shoot is an opportunity to meet new people, dive into their world, and create something meaningful. The busier, the better—and I wouldn’t have it any other way.

But none of this would be possible without the incredible people around me. To my clients, thank you for trusting me to tell your stories. Your loyalty and belief in Falco Creative Media mean more to me than words can express.

To my team—Molly and Jenna—you have been the heart of this operation. Molly, your eye for detail and dedication ensure everything runs smoothly, even when things get hectic. And Jenna, your energy, creativity, and fresh ideas inspire me daily. Together, we’ve built something truly special, and I couldn’t do it without you both.

A huge thank you also goes to my husband, Matt. You are my rock and my biggest supporter. I could never do this without your love, encouragement, and the countless times you’ve told me “everything is going to work out!”

And to my family and friends—thank you for everything. So many of you have stepped in when work has gotten overwhelming, lending a helping hand with the boys or offering words of encouragement when I needed them most. I’m forever grateful to have such a wonderful village to lean on.

Reaching 100 video shoots isn’t just a number; it’s a reminder of how far we’ve come and the relationships we’ve built along the way. I’m so grateful for every opportunity and every moment that has brought us to this point.

Here’s to more stories, more filming and more milestones in the years ahead. Thank you for being part of this journey with me.

I love celebrating these milestone with my kids.

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How My Past Experiences Shaped Who I Am Today and How I Run Falco Creative Media

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Behind the Scenes: The Art of Video Editing