24 Video Content Ideas

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This October will mark 24 months since I came up with the idea and business plan of Falco Creative Media. In honor of this milestone, I am sharing 24 video content ideas for you and your business. And guess what? I can help you create and produce all of these videos! Let’s get our creative gears turning and come up with some fun videos to end 2018.

  1. Share an upcoming event

    The best way to maximize the attendance and success of your event is to promote it with a video! Read my latest blog

  2. Recap an event

    Instead of telling people that your event was incredible, why not show them?

  3. Share a customer testimonial

    Let your biggest fans tell potential clients how wonderful you are!

  4. Educate your audience with a how-to video

    Videos are an especially compelling way to learn how to do something because, well, the video shows you exactly how to do it. It’s that simple!

  5. Host a Q&A

    Gain credibility by answering questions your business receives. This is very beneficial for both you and your client! 

  6. Provide a behind-the-scenes look

    This is the best way to show that you are more than just another company. 

  7. Share the making of your product

    People are more likely to buy a product after watching a video. True story.

  8. Introduce your staff

    Humanize your business and make it more personable by introducing your clients/customers to the people behind it.

  9. Making-of videos

    Let your prospective clients and viewers watch you work!

  10. Conduct an interview

    Bring in an industry expert or a peer and ask them questions that would benefit your audience.

  11. Show a day-in-the-life

    We all love to step inside someone else’s shoes, so share what a day-in-the-life of your business looks like. These videos are seriously so much fun!

  12. Business trailers

    A good way to make a first good impression with future clients.

  13. A before+after video

    This is simply the process of transformation – refurbishing your office to rebranding your company– can be an inspiration to others. 

  14. Animation videos

    It’s a fun and different way to spice things up!

  15. Thank your clients/ customers

    This is pretty straightforward. They all deserve a thank you!

  16. Reveal a product

    A nice way to build excitement around a new and/or existing product.

  17. Do a “did you know” feature

    Consider it an icebreaker to connect with your audience.

  18. Share an office tour

    Bring your audience inside where all the magic happens. It’s a great way to show off your branding and company culture.

  19. A funny staff video

    It never hurts to make people smile or laugh.

  20. Introduce your business

    It will likely be the most important video you will ever make. No pressure.

  21. Launch a multi-video campaign

    This is a great way to reach your target audience at scale. Having videos released one at a time gives your audience something to look forward to.

  22. Provide tips+ tricks

    Do you have some helpful tips or tricks that would benefit your audience? Share them in a quick video and post it on your website or social media.

  23. Timelapse video

    The concept behind a timelapse is that the video condenses a long period of time into just a few seconds or minutes. Working on a long-form project? Let’s share that hard work with the world!

  24. Create a seasonal video

    Seasonal greetings are a fantastic way to connect with your audience and spread good vibes. 

After reading these 24 video ideas, my hope is that you’ll find a few new and exciting ways that we can show off the personality of your company and bring your business more exposure.

Don’t wait for opportunity. Create it.


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